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A Modern Love Story

Role

Branding, Digital Graphics

Inspired by BDA London x Trendhub's SS25 'Modern Love Story' fashion trend, this digital interpretation - created for Pure London - adopts a dreamscape aesthetic to evoke the starry-eyed feeling of falling in love with the latest fashion must-haves.

a page that says a modern love story on it

a page that says a modern love story on it

a poster for pure x jatc where fashion meets opportunity

a poster for pure x jatc where fashion meets opportunity

an advertisement for pure x jatc in london

an advertisement for pure x jatc in london

an advertisement for where fashion meets opportunity

an advertisement for where fashion meets opportunity

a graduate fashion foundation ad with a woman in a blue jacket

a graduate fashion foundation ad with a woman in a blue jacket

a poster that says discover the magic at london 's most curated fashion event

a poster that says discover the magic at london 's most curated fashion event

a woman wearing a braided headband stands in front of an ad for pure x jatc at night

a woman wearing a braided headband stands in front of an ad for pure x jatc at night

a row of dresses with pearls and feathers hang on a rack

a row of dresses with pearls and feathers hang on a rack

a poster for pure x jato shows two women shopping

a poster for pure x jato shows two women shopping

a quote from bimbola akinlove buyer john lewis

a quote from bimbola akinlove buyer john lewis

a woman stands behind a podium that says pure london

a woman stands behind a podium that says pure london

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